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Split screen with two people with different reactions to a cyber liability application

The Complete Michigan SMB Guide to Surviving Cyber Insurance Renewals in 2025

October 23, 20254 min read

How to avoid a 340% premium increase and actually strengthen your cybersecurity posture.


Introduction: Your Renewal Just Got Personal

Your cyber insurance renewal is coming.
And this year it’s about to get personal. 💥

A Michigan accounting firm called me last month. Their renewal jumped 340%.
No breach. No claim.

Just new questions they couldn’t answer “yes” to.

Here’s the truth: insurance companies lost billions on cyber claims over the last few years. Now they’re done playing nice.
Your 2025 renewal will feel like a compliance audit with a bad attitude.

But here’s what they’re not telling you, you can pass this test.
You just need to know what’s coming.


The New Reality: Why 2025 Renewals Are Different

Remember when cyber insurance was easy?
Fill out a form, pay a premium, move on?

Those days are gone.

What Changed

  • 💰 Average breach costs hit $4.88 million (up 39% since 2020)

  • 💻 Ransomware payouts now average $1.5 million

  • 📉 Carriers paid out more than they collected three years in a row

  • 📈 Michigan saw a 67% increase in reported cyber incidents last year

Your insurance company isn’t your friend anymore.
They’re your auditor.


The 2025 Questionnaire: What’s Actually on It

Forget the one-page renewal form.
Expect 50–70 questions that read like a security certification exam.

The Big Five Deal-Breakers

(Answer “no” to any of these and expect either denial or a massive premium increase.)


1. Multi-Factor Authentication (MFA)

The Question:
“Is MFA required for all remote access, email, and administrative accounts?”

Translation:
Can your receptionist’s stolen password take down your business?

The Michigan Reality:
A manufacturing client in Grand Rapids skipped MFA on a legacy system, their premium jumped from $8,000 to $34,000.

Your Fix:

  • Enable MFA on everything

  • Document your MFA policy

  • Use conditional MFA for better user experience

  • Keep proof of implementation


2. Endpoint Detection & Response (EDR)

The Question:
“Do you have EDR deployed on all endpoints with 24/7 monitoring?”

Translation:
When ransomware hits at 3 AM, who’s watching?

Your Fix:

  • Deploy EDR across all devices

  • Ensure 24/7 monitoring (MDR if needed)

  • Keep documentation

  • Test quarterly


3. Privileged Access Management (PAM)

The Question:
“How do you control and monitor admin access?”

Translation:
Can one IT credential destroy your business?

Your Fix:

  • Implement PAM tools (even basic ones count)

  • Document who has admin access — and why

  • Turn on audit logging

  • Review access quarterly


4. Backup Testing & Air-Gapping

The Question:
“Are backups air-gapped and tested monthly?”

Translation:
If ransomware hits, can you actually restore?

Your Fix:

  • Implement air-gapped or immutable backups

  • Test restorations monthly

  • Document results

  • Store backups in multiple locations


5. Security Awareness Training

The Question:
“Do all employees complete quarterly training with simulated phishing tests?”

Translation:
Can your staff spot a fake “UPS delivery” email?

Your Fix:

  • Quarterly training + monthly phishing tests

  • Track completion rates (95%+)

  • Keep proof of training


Michigan-Specific Landmines

Michigan businesses face unique insurance scrutiny depending on industry:

Manufacturing

  • OT/IT network segmentation

  • Industrial control system (ICS) assessments

  • Internet exposure of production systems

Healthcare & Dental

  • Cloud-based practice software with MFA

  • Encryption of PHI at rest and in transit

  • Security for connected medical devices

Professional Services (Law, Accounting, Real Estate)

  • Coverage for client data breaches

  • Secure client portals

  • Wire-fraud prevention process


Your 90-Day Pre-Renewal Battle Plan

Days 1–30: Assessment

  • Review last year’s app

  • Identify “no” answers

  • Budget for upgrades

  • Select vendors

Days 31–60: Implementation

  • Deploy MFA

  • Roll out EDR/MDR

  • Set up backup testing

Days 61–90: Documentation

  • Update security policies

  • Gather proof of controls

  • Conduct a pre-renewal audit


The Money Talk

Control Typical Cost Value

MFA $15–50/user/year Essential

EDR $8–15/endpoint/month Non-negotiable

Training $3–8/user/month Human firewall

Backup $200–2,000/month Recovery lifeline

💡 ROI: Every $1 spent on security saves $3–$5 on premiums.


5 Insider Secrets Insurance Carriers Don’t Tell You

  1. Submit Early: 60 days ahead = better rates.

  2. Shop Around: Rates can vary 200%.

  3. Earn the “Good Student” Discount: SOC 2 or ISO 27001 = 15–30% lower premiums.

  4. Use a Specialist Broker: Cyber experience matters.

  5. Document Your Roadmap: “Implementing by Q2” beats “No.”


Red Flags That Tank Renewals

Instant Denials

  • No MFA or EDR

  • Outdated backups

  • Old training program

  • Undisclosed breaches

Premium Killers

  • Shared admin passwords

  • Public RDP

  • No incident response plan

  • Personal devices without controls


Your Monday Morning Renewal Checklist

✅ Call your broker and ask:

  • What’s new for 2025?

  • Who’s still writing in Michigan?

  • What controls reduce premiums fastest?

✅ Audit your environment:

  • MFA?

  • EDR?

  • Backup tested?

  • Admin rights reviewed?

  • Training completion tracked?

✅ Start the conversation:

  • Budget meeting

  • Vendor quotes

  • Implementation timeline

  • Monthly progress checkpoints


The Bottom Line

Your 2025 cyber insurance renewal isn’t just paperwork.
It’s your survival plan.

The firms that will thrive:

  • Started early

  • Implemented the Big 5

  • Documented everything

  • Treated security as an investment

The ones that won’t:

  • Waited too long

  • Negotiated instead of implemented

  • Ignored broker guidance

Your clients trust you with their data.
Your employees trust you with their livelihoods.
Your insurance company? They just trust the questionnaire.

Make sure you can answer “yes.”


Need Help?

Big Water Technologies helps Michigan SMBs meet cyber insurance requirements — and lower premiums while improving security.

📧 [email protected]
🔗 Get your free renewal readiness assessment

#CyberInsurance#MichiganBusiness#BigWaterTech#KeepITSimple
John Lowery is the CEO of BigWater Technologies, where he leads with a passion for innovation and excellence in delivering advanced IT solutions. With over two decades of experience in the tech industry, John specializes in strategic planning, operational efficiency, and driving customer success.

John Lowery

John Lowery is the CEO of BigWater Technologies, where he leads with a passion for innovation and excellence in delivering advanced IT solutions. With over two decades of experience in the tech industry, John specializes in strategic planning, operational efficiency, and driving customer success.

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Split screen with two people with different reactions to a cyber liability application

The Complete Michigan SMB Guide to Surviving Cyber Insurance Renewals in 2025

October 23, 20254 min read

How to avoid a 340% premium increase and actually strengthen your cybersecurity posture.


Introduction: Your Renewal Just Got Personal

Your cyber insurance renewal is coming.
And this year it’s about to get personal. 💥

A Michigan accounting firm called me last month. Their renewal jumped 340%.
No breach. No claim.

Just new questions they couldn’t answer “yes” to.

Here’s the truth: insurance companies lost billions on cyber claims over the last few years. Now they’re done playing nice.
Your 2025 renewal will feel like a compliance audit with a bad attitude.

But here’s what they’re not telling you, you can pass this test.
You just need to know what’s coming.


The New Reality: Why 2025 Renewals Are Different

Remember when cyber insurance was easy?
Fill out a form, pay a premium, move on?

Those days are gone.

What Changed

  • 💰 Average breach costs hit $4.88 million (up 39% since 2020)

  • 💻 Ransomware payouts now average $1.5 million

  • 📉 Carriers paid out more than they collected three years in a row

  • 📈 Michigan saw a 67% increase in reported cyber incidents last year

Your insurance company isn’t your friend anymore.
They’re your auditor.


The 2025 Questionnaire: What’s Actually on It

Forget the one-page renewal form.
Expect 50–70 questions that read like a security certification exam.

The Big Five Deal-Breakers

(Answer “no” to any of these and expect either denial or a massive premium increase.)


1. Multi-Factor Authentication (MFA)

The Question:
“Is MFA required for all remote access, email, and administrative accounts?”

Translation:
Can your receptionist’s stolen password take down your business?

The Michigan Reality:
A manufacturing client in Grand Rapids skipped MFA on a legacy system, their premium jumped from $8,000 to $34,000.

Your Fix:

  • Enable MFA on everything

  • Document your MFA policy

  • Use conditional MFA for better user experience

  • Keep proof of implementation


2. Endpoint Detection & Response (EDR)

The Question:
“Do you have EDR deployed on all endpoints with 24/7 monitoring?”

Translation:
When ransomware hits at 3 AM, who’s watching?

Your Fix:

  • Deploy EDR across all devices

  • Ensure 24/7 monitoring (MDR if needed)

  • Keep documentation

  • Test quarterly


3. Privileged Access Management (PAM)

The Question:
“How do you control and monitor admin access?”

Translation:
Can one IT credential destroy your business?

Your Fix:

  • Implement PAM tools (even basic ones count)

  • Document who has admin access — and why

  • Turn on audit logging

  • Review access quarterly


4. Backup Testing & Air-Gapping

The Question:
“Are backups air-gapped and tested monthly?”

Translation:
If ransomware hits, can you actually restore?

Your Fix:

  • Implement air-gapped or immutable backups

  • Test restorations monthly

  • Document results

  • Store backups in multiple locations


5. Security Awareness Training

The Question:
“Do all employees complete quarterly training with simulated phishing tests?”

Translation:
Can your staff spot a fake “UPS delivery” email?

Your Fix:

  • Quarterly training + monthly phishing tests

  • Track completion rates (95%+)

  • Keep proof of training


Michigan-Specific Landmines

Michigan businesses face unique insurance scrutiny depending on industry:

Manufacturing

  • OT/IT network segmentation

  • Industrial control system (ICS) assessments

  • Internet exposure of production systems

Healthcare & Dental

  • Cloud-based practice software with MFA

  • Encryption of PHI at rest and in transit

  • Security for connected medical devices

Professional Services (Law, Accounting, Real Estate)

  • Coverage for client data breaches

  • Secure client portals

  • Wire-fraud prevention process


Your 90-Day Pre-Renewal Battle Plan

Days 1–30: Assessment

  • Review last year’s app

  • Identify “no” answers

  • Budget for upgrades

  • Select vendors

Days 31–60: Implementation

  • Deploy MFA

  • Roll out EDR/MDR

  • Set up backup testing

Days 61–90: Documentation

  • Update security policies

  • Gather proof of controls

  • Conduct a pre-renewal audit


The Money Talk

Control Typical Cost Value

MFA $15–50/user/year Essential

EDR $8–15/endpoint/month Non-negotiable

Training $3–8/user/month Human firewall

Backup $200–2,000/month Recovery lifeline

💡 ROI: Every $1 spent on security saves $3–$5 on premiums.


5 Insider Secrets Insurance Carriers Don’t Tell You

  1. Submit Early: 60 days ahead = better rates.

  2. Shop Around: Rates can vary 200%.

  3. Earn the “Good Student” Discount: SOC 2 or ISO 27001 = 15–30% lower premiums.

  4. Use a Specialist Broker: Cyber experience matters.

  5. Document Your Roadmap: “Implementing by Q2” beats “No.”


Red Flags That Tank Renewals

Instant Denials

  • No MFA or EDR

  • Outdated backups

  • Old training program

  • Undisclosed breaches

Premium Killers

  • Shared admin passwords

  • Public RDP

  • No incident response plan

  • Personal devices without controls


Your Monday Morning Renewal Checklist

✅ Call your broker and ask:

  • What’s new for 2025?

  • Who’s still writing in Michigan?

  • What controls reduce premiums fastest?

✅ Audit your environment:

  • MFA?

  • EDR?

  • Backup tested?

  • Admin rights reviewed?

  • Training completion tracked?

✅ Start the conversation:

  • Budget meeting

  • Vendor quotes

  • Implementation timeline

  • Monthly progress checkpoints


The Bottom Line

Your 2025 cyber insurance renewal isn’t just paperwork.
It’s your survival plan.

The firms that will thrive:

  • Started early

  • Implemented the Big 5

  • Documented everything

  • Treated security as an investment

The ones that won’t:

  • Waited too long

  • Negotiated instead of implemented

  • Ignored broker guidance

Your clients trust you with their data.
Your employees trust you with their livelihoods.
Your insurance company? They just trust the questionnaire.

Make sure you can answer “yes.”


Need Help?

Big Water Technologies helps Michigan SMBs meet cyber insurance requirements — and lower premiums while improving security.

📧 [email protected]
🔗 Get your free renewal readiness assessment

#CyberInsurance#MichiganBusiness#BigWaterTech#KeepITSimple
John Lowery is the CEO of BigWater Technologies, where he leads with a passion for innovation and excellence in delivering advanced IT solutions. With over two decades of experience in the tech industry, John specializes in strategic planning, operational efficiency, and driving customer success.

John Lowery

John Lowery is the CEO of BigWater Technologies, where he leads with a passion for innovation and excellence in delivering advanced IT solutions. With over two decades of experience in the tech industry, John specializes in strategic planning, operational efficiency, and driving customer success.

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